Customer- Focused Selling
This training is for sales professionals including, but not limited to, new members of the sales team, sales leadership, business development representatives, account managers, regional and area managers, as well as rookie and veteran sales representatives.
Session Details
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Location: ADVISA, 211 W. Main Street, Suite 200, Carmel, IN 46032
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Dates + Time: Wednesday, September 16 2026 9:00 AM - 4:30 PM EST
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Organizer: Matt Roberts, (317) 574-1550, scheduling@advisa.com
- Cost: $2,700/person
- Training FAQ's below
Training FAQ's
What can I expect throughout the program?
- Learn a selling skills system that will improve the sales and influencing skills needed to execute a successful consultative approach with customers.
- Sales professionals participating in the Customer-Focused Selling (CFS) workshop experience a blended learning journey that includes self-assessment and self-directed learning with group sessions. Participants are asked to discuss their discoveries and “ah-ha” moments with direct managers and apply new skills at work.
- The training begins with the Selling Skills Assessment Tool™ (SSAT) to determine current strengths and opportunities for improvement.
Takeaways
Participants who successfully complete the training will be able to:
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Understand their prospective or current client’s perspective and how to sell from their viewpoint.
- Quickly identify the characteristics and needs of people with different buying styles.
- Listen and ask questions effectively to gain necessary information and guide conversations.
- Present the value of your solution so it differentiates and addresses your prospect’s needs.
- Handle objections and navigate buying conditions with greater ease.
- Gain commitment on next steps, close deals, and position for expanded relationships.
Hotel Recommendations
We recommend the following hotels (linked to website):
Training Cancellation/Refund Policy
We understand that unexpected circumstances can arise, and we strive to be as flexible as possible while maintaining fairness to all participants and our team.
Rescheduling Policy
- We allow one complimentary reschedule per registrant if requested at least 48 hours prior to the scheduled training.
- A $250 rescheduling fee will be assessed for any additional or consecutive reschedule requests.
- Rescheduling requests must be submitted in writing via email to scheduling@advisa.com.
Cancellation & Refund Policy
- All training payments are non-refundable. Once registration is confirmed and payment is received, no refunds will be issued for cancellations or no-shows.
- If you are unable to attend, your registration may be transferred to another participant at no additional charge. Please notify us at least 48 hours in advance with the substitute’s name and contact information.